Stay up to date on Studebaker Avanti stories from top car industry writers - Hagerty Media https://www.hagerty.com/media/tags/studebaker-avanti/ Get the automotive stories and videos you love from Hagerty Media. Find up-to-the-minute car news, reviews, and market trends when you need it most. Thu, 13 Jun 2024 16:50:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 This Week on Hagerty Marketplace: A Sensuous Studebaker, a Neat Nova, a True-Blue E-Type https://www.hagerty.com/media/buying-and-selling/hagerty-marketplace/hagerty-marketplace/ https://www.hagerty.com/media/buying-and-selling/hagerty-marketplace/hagerty-marketplace/#respond Thu, 13 Jun 2024 18:00:00 GMT https://www.hagerty.com/media/?p=406947

Welcome to This Week on Hagerty Marketplace, a recurring recap of the previous week’s most noteworthy cars and significant sales from the Hagerty Marketplace online auctions.

How do you take your horsepower–American or British? This varied trio of collectible cars check a lot of boxes for enthusiasts.

1964 Studebaker Avanti

1964 Studebake Avanti Three quarter Hagerty Marketplace
Hagerty Marketplace

Sold for $38,788

One of the cars offered from the Studebaker-centric Dr. Karl Peace & Georgia Southern University Car Collection, the lovely Avanti was styled in just 40 days by esteemed industrial designer Raymond Loewy and his team in 1962. Loewy was responsible for the look of everything from the Shell gas logo, to Coca-Cola vending machines, to the livery of Air Force One. The Avanti was essentially a Hail-Mary effort by Studebaker to compete with Ford, GM and Chrysler for attention, and while the reception was quite positive, the company went dark in 1966.

Just 4,643 copies of the fiberglass-bodied four-seater were built, making it a true collectible. This example is a 1964 model, likely one of the first ones built, as early 1964’s had round headlight frames instead the rectangular ones found in most ‘64s. It’s powered by a 240-horsepower, 289-cubic-inch V-8 with the coveted four-speed manual transmission. Since it as been in storage as part of the collection, it will take some work to bring it back to pristine condition, but once that is completed, the new owner will have one of what we consider to be the most gorgeous American luxury sports cars ever built.

1968 Jaguar E-Type 2+2

1968 Jaguar E Type 2+2 Hagerty Marketplace
Hagerty Marketplace

Sold for $51,895

Speaking of gorgeous, here’s a Jaguar E-Type, which Enzo Ferrari reportedly called “the most beautiful car ever made.” The E-Type, or the XK-E as U.S. customers came to know it, had a long life, being built from 1961 to 1974. This car is a 1968 model, and comes with a numbers-matching 4.2-liter straight-six engine with 245 horsepower, coupled to a four-speed manual transmission. It’s a 2+2, meaning it has the compact rear seat that folds down for additional space in the rear. The optional 15-inch knockoff wire wheels set the car off with a proper British profile. To be able to buy a well-cared-for classic like this for just over $50,000—sign us up.

1971 Chevrolet Nova SS

Hagerty Marketplace

Sold for $34,775

How about a little all-American, Detroit-built muscle? The Chevy Nova was long waiting in the shadows of its stablemates, the Corvette and the Camaro, but performance versions of the Nova have truly come into their own as legitimate collectibles. This 1971 Nova SS is powered by a 350-cubic-inch V-8 backed by a Muncie M20 four-speed manual transmission. While the engine was rated at 270 gross horsepower, it’s likely this car makes more than that, judging from the Hooker headers, Flowmaster dual exhaust, and a Winters intake manifold with a Holley double-pumper carburetor. The last owner, who had the Nova SS for nine years, believes the displayed mileage of 81,640 is correct, and it seems likely there are plenty of enjoyable miles left in this pampered car.

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The long, remarkable life of the Studebaker Avanti https://www.hagerty.com/media/market-trends/hagerty-insider/the-long-remarkable-life-of-the-studebaker-avanti/ https://www.hagerty.com/media/market-trends/hagerty-insider/the-long-remarkable-life-of-the-studebaker-avanti/#comments Thu, 25 May 2023 17:00:48 GMT https://www.hagerty.com/media/?p=315246

Some time in March 1963, my parents rented a spring break “vacation apartment” in Fort Lauderdale, Florida. I was 9 years old, and my hobby was building car models—AMT models, specifically. Despite my enthusiasm for the endeavor, I wasn’t very talented in the execution. Actually, I was terrible, and if half a tube of glue was called for, you could expect me to use at least two tubes.

We got to Fort Lauderdale for a beach vacation, and it rained. And rained. And rained, which left us close to nothing to do. In those pre-Yelp, pre-Airbnb days, Dad had simply asked the rental agent how close the place was to the water, to which the agent replied, “Just two blocks!” Of course, Dad meant the ocean, not the drainage canal nearby.

With little to do, it was quickly turning into a cheerless vacation. Then my dad rescued it by taking me to a hobby shop. It was there I found the model that would change my life and set me on a path toward enlightenment and endless pride. I really do mean that, but said path was not without some head-scratching, some embarrassment, and a lifetime of explanations.

I bought AMT’s 1:25-scale plastic Studebaker Avanti. More of a spaceship than a car to this 9-year-old, the real Avanti had a futuristic design with an (almost) grille-less front end, snappy 2+2 seating, and a large greenhouse with a back window easily the size of a Triumph TR2. It was made of exotic fiberglass, and it was very fast. The model was the full manifestation of a car from the future, delivered into my hands that day. Within hours, the Avanti and I had a full working relationship, boy and inanimate object, a car that looked to me like a magic portal to the future. My future. And now, almost 60 years on, it truly was that portal.

The 9-year-old me struggled in school, and friends were tough to come by, but I quickly learned that I could take my love of cars everywhere. I could read about them, I could occasionally ride in them, I could endlessly dream about them, and, if I could live through those seemingly 100 years between ages 9 and 16, I might actually be able to drive them. Cars didn’t judge, cars didn’t criticize, cars didn’t tell me what was wrong with me.

The Avanti and I, we bonded. Not just because it, like me, was a bit of an oddball, but because it is so misunderstood. I get that some people think it’s ugly. I understand when people say it was a failure because it didn’t save a 100-year-old company that had been on its death bed even before an ill-advised 1954 merger with Packard. That stuff didn’t matter to me back then, and it matters even less today.

Right around the same time I got my driver’s license, I managed to get my very own Avanti. It was sitting at Sun Motors on Fairfax Drive in Arlington, Virginia. Avanti Gold, a supercharged 1963 four-speed R-2 model with a fawn and elk interior. My boss, a hardened old soul five years my senior, did the negotiations for me, all of which involved enough convoluted horse trading worthy of a Silk Road merchant four centuries prior.

I have since owned well over 100 of them, which makes me just expert enough to run you through the car’s first four generations.

The Studebaker Years, 1963–64

studebaker_avanti_raymond_loewy_black white
Studebaker

The 1963 Avanti had a 289-cubic-inch Studebaker V-8 as standard and was available in non-supercharged (R-1) and Supercharged models (R-2). The base, and rarely seen, transmission was a three-speed manual; a four-speed manual and a BorgWarner automatic were options. Air conditioning was not available on R-2s, as the Paxton supercharger left no room underhood for an A/C compressor.

All Studebaker Avantis were equipped with Dunlop disc brakes up front and conventional drum brakes in the rear. Options included power steering, power windows, an AM or AM/FM radio (both were rebranded Delco units), tinted glass, left and/or right “Stratovue” exterior mirrors, and a host of other convenience items. All 1963 interiors were two-tone vinyl, with fawn (a light tan) on top and colors such black, turquoise, orange, elk (darker brown), or red below. The carpets were tuxedo “salt and pepper” style (not GM sourced, but similar to those in the C1 Corvette).

Avanti-Two-Tone-interior
Detroit Public Library/Studebaker

In 1964, a few features were added. The front end received square headlight glass lenses, replacing the previous round lenses. Inside, a tilt steering wheel became an option. The two-tone vinyl interior was changed out for a single color, and the tan painted dashboard and console pieces were replaced with woodgrain vinyl applique. The tan steering wheel also became a brown woodgrain. The bucket seats, lightly disguised copies of Alfa Romeo buckets, got thicker seat backs in last few hundred cars.

An R-3 engine was also added, but only for the last nine cars off the assembly line, in December 1963. The R-3 was bored out slightly, and the Carter AFB carburetor was enclosed in an airbox for better performance. A rumored twin-carbureted R-4 never made it to production.

Getting further into the weeds, running changes on the production line actually gave us some “1963½” models, which featured a 1964-style interior with 1963-style round headlights. Perhaps even more obscure are the cars that were sent to Nevada for something called the “Las Vegas Driveaway.” Those cars, slated to have vinyl applique on the dash and console, instead featured black paint. The rumor is that heat + early vinyl = excessive peeling, so the move was made to avoid angry customers.

Such is the nature of small-volume production, few Avantis from this era are exact duplicates. With six exterior colors offered (including different formulas for red between 1963 and ’64), and nearly endless option combinations, the cars were all semi-personalized. The total number of Studebaker Avanti cars built is generally agreed to be 4643. How many remain is unclear, but my best guess is “somewhat fewer than 3000—perhaps 2600?” Though they are not completely immune to rust, the fiberglass bodies have helped with attrition rates, and the Avanti was always regarded as a “special” car, even when new.

The RQA Avanti II Years, 1965–69

When Studebaker closed its factory in South Bend, Indiana, in December 1963, the Avanti was one of the casualties. Enter two South Bend car dealers, Leo Newman and Nate Altman. The duo bought production rights and much of the parts supply for the Avanti and moved manufacturing to one of the former Studebaker South Bend interior finish buildings. A matter of months later, the Avanti II emerged.

Gone was the distinctive rake to the front end, thanks to a slightly taller new General Motors powerplant. These are known as the RQA cars because of the prefix to their serial numbers, as in RQA-0XX. They were essentially 1964 Avantis, now totally handbuilt, with a Chevrolet 327 V-8 for power. I’m a big fan of the earliest Avanti IIs. Make mine an air-conditioned four-speed with the available 350 horses, please.

The Avanti II quickly became a highly personalized car, as you could order an unlimited combination of paint colors and interior fabric choices. A Grecian Bronze exterior with a marbled blue vinyl interior? Not a problem. Would you like red carpets with that? Despite some outliers, most Avanti IIs were tastefully done, and those that survive tend to be bargains. It really is a lot of car for the money.

The RQB Avanti II Years, 1970–82

1977 Avanti front three quarter
Mecum

The later RQB cars (again, because of their s/n prefix) are easy to spot thanks to their high-back bucket seats with built-in headrests. As time went by, not surprisingly, the Avanti became more luxurious and lost some of its performance edge. The 327 V-8 was replaced by a 350-cubic-inch GM unit, with a 400 also available in some years.

Increasingly, leather replaced vinyl in the seats, door panels, and trim. The AM/FM radio sprouted a cassette deck or 8-track player. Sunroofs became the norm. The carpeting, once like every other 1960s car, grew a deeper pile, and in some cases, turned shag. After Nate Altman’s death, his brother Arnold took on much of the day-to-day activity of running a small automobile company in the 1970s. The challenges of being America’s fifth or sixth largest (remember Checker and Excalibur?) automobile company were close to legendary. Payroll had to be made, government regulations had to be addressed, and a once-seemingly endless but now dwindling supply of parts had to be procured—at ever increasingly expensive costs. Avanti needed its next savior.

The Steve Blake Years, 1983–85

Washington D.C. real estate developer Steve Blake had been in purchase talks with Leo Newman and Arnold Altman for some time. On October 1, 1982, the transfer of ownership became final.

The first “Blake Avantis” were 1983 models. Steve was a personal friend, and his outgoing nature and vociferous personality made him a true one-of-a-kind. His Avanti vision, never fully executed, was to make an American version of the Porsche 911—an ever-evolving, ever-improving performance and luxury brand.

The costly blade-style chrome bumpers were replaced for 1984 with Kevlar-reinforced fiberglass units, and the change was dramatic. Blake hired chassis engineers, started a racing program, fitted the cars with 305-cubic-inch L69 Camaro V-8s, and used public relations and a touch of advertising in an effort to make the Avanti look and drive fresh in the 1980s. A convertible version was launched for model year 1985, and three production cars were actually built. Despite increasing sales, and plagued by paint problems, Avanti closed its doors for the first, but not the last, time in early 1986.

Although the original Avanti lived on in many forms and with an increasingly interesting list of owners, the original chassis—a Studebaker unit that traced its roots to the 1950s—was in production from 1963 to 1985. Love it or hate it, the Avanti was an American icon of the late mid-century.

What they’re worth now

1983 staff file photo of the Avanti car
Bob Chamberlin/Los Angeles Times/Getty Images

Early Avantis, particularly the ultra-rare ’64 R-3, remain the most coveted of the marque. The Studebaker R-1 and R-2 are both worth more than double the Avanti II models, which represent excellent entry points into the Avanti world. That said, we are seeing renewed interest in early Avanti II cars, as well as Blake 1983–85 cars. Interest in all Avanti generations skews heavily toward baby boomers, though our quote data shows Gen X drawn to the early cars, while later cars have garnered a significant amount of attention with Gen Z.

The Avanti’s trajectory is strikingly similar to that of the Cord 810/812: the last dying effort of a dying Indiana car manufacturer, available in naturally aspirated or supercharged form, sporty and fast, with styling that was initially polarizing but no longer looks out of place.

I still have fond memories of that rainy Fort Lauderdale vacation half a century ago, and I’ve never spent too much time wondering how my life would be different if I had picked up a Mercedes 300SL roadster model instead of the Avanti. We were pals, the Avanti and me, and we still are.

 

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